Link Building Techniques to Target a Local Audience

8 Link Building Techniques to Target a Local Audience

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The landscape of SEO has transformed a lot in the last few years. If you are running a business, neglecting your local audience or customers will cost you dearly. Therefore, entrepreneurs nowadays are taking resort to local SEO as this ensures that your business will rank higher by the local audience on various search engines. Moreover, this implies that you can now target customers who use their mobile devices with a GPS system to find any local business.

who's to blame your bad website performance

Who’s to Blame for Your Bad Website Performance?

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The last time you launched a website, the performance didn’t turn out quite like you expected, did it? You expected it to be an upgrade. Conversion rates would be higher. There would be an immediate lift in sales. It’s so disappointing because a lot of people put a lot of hard work into designing and developing it; including you. You fought through all the discussions (probably arguments!) about color schemes, layout, navigation, content, calls to action, and on and on.